A French company has developed a new line of food products for pregnant women. Dubbed Luna, the range consists of eight products made with organic ingredients, all aimed at ensuring women get the nutrients they need for a healthy pregnancy. Included are honey & sesame biscuits that are rich in iron, calcium, magnesium, phosphorus and fibre; and a herbal infusion that promotes healthy circulation. While the benefits of dietary supplements continue to be contested by those who insist that a well-balanced and varied diet contain all the nutrients people need, nutraceuticals (also known as functional food) are big business. Website: www.lunabio.com
It has often been said that a pregnant woman should eat for two people, but this is not true. What is true is that during pregnancy a woman has to provide good nutrition for two individuals. The growing baby gets all its nourishment from its mother through the umbilical cord, so diet is very important. If the mother is lacking in any vitamins and nutrients her baby might lack them too.If a woman has had trouble keeping her weight up or down before the pregnancy, she should make a nutritional plan with the help of her doctor or midwife.
Surprisingly, we haven't seen other brands target pregnant women with similar product lines, except for nutrition bars. Seems like a smart move by Luna. One to bring to a market near you? You might want to read female fever first, briefing on creating products and services for women.
Food for pregnant lady
